Autobahn Fort Worth Opens First MINI Dealership in the City

Autobahn MINI of Fort Worth Opens September 1st! (Photo Credit: Autobahn Fort Worth)

FORT WORTH, Texas, September 1, 2023 (VSNewsNetwork.com) - Autobahn Fort Worth has expanded its Dealership Group to include a MINI store, marking the first of its kind in Fort Worth since the brand launched in the U.S. in 2002. The new MINI of Fort Worth is situated at 3000 White Settlement Road, adjacent to Autobahn Volvo, the Dealership Group's inaugural store opened in 1980.

The new MINI store aims to offer more than just a car-buying experience. It is designed to be an immersive space, celebrating MINI's spirit of adventure and individuality. The store will feature a comprehensive range of MINI models, including the latest releases and limited editions. Brendan Harrington, President of Autobahn Fort Worth, said, "This space embodies MINI's passion for driving, design, and innovation. It's not just about buying a car; it's about embracing a lifestyle that's as individual as you are."

The MINI brand itself has a storied history that dates back to the late 1950s, when it was developed by the British Motor Corporation in response to fuel shortages. Known for its compact size and efficient space utilization, the MINI has evolved over the years under various ownerships, with BMW acquiring it in 1994. Under BMW, MINI has introduced several models to cater to a wide range of consumer preferences, including an all-electric variant that speaks to the brand's sustainability efforts.

In a significant announcement, Autobahn revealed that the MINI of Fort Worth will be under female leadership. The store is set to be managed by General Manager Mindy Collins and Service Manager Jennifer Santiago. "As a female-led business, our MINI Cooper store not only celebrates the achievements of women in leadership roles but also paves the way for a more equitable and inspiring future within the automotive realm," Harrington added.

For more information, visit AutobahnFortWorth.com.

Source: Autobahn Fort Worth via Newswire