Mad Fish Digital Appoints Marcella Wentz as New President
Marcella Wentz, President of Mad Fish Digital
PORTLAND, Ore., March 14, 2024 (VSNewsNetwork.com) - Mad Fish Digital has officially appointed Marcella Wentz as the agency's new President, a promotion from her previous role as Vice President of Operations since 2015. Wentz is set to manage the agency's growth strategies across various departments including digital strategy, paid media, creative, employee experience, social impact, and operations.
In her new role, Wentz will work closely with the agency's directors to further a values-first approach in digital marketing and will focus on leveraging emerging technologies to stay ahead in the industry. Wentz expressed her enthusiasm for her new position, reflecting on her journey with Mad Fish Digital. "Stepping into the role of President is the highlight of a ten-year adventure rich with unique challenges, invaluable lessons, and plenty of fun moments. Over the years, I’ve worn many hats at Mad Fish, and I've had the privilege of witnessing our company's evolution firsthand. We've built a team and culture that are truly remarkable. I'm eager to lead us into the next chapter,” Wentz stated. She further emphasized her goals, saying, “As I begin this new role, my focus is on growth. Growth for our employees, our company, and our clients. Furthering our purpose as a values-driven digital agency, I will lead with authenticity and innovation as we aim to elevate every interaction inside and outside the organization.”
According to the company, During her tenure as VP of Operations, Wentz was instrumental in developing Performance Management Systems, B Corporation initiatives, service delivery, and enhancing process efficiency. Her prior experience on the client strategy team involved working with notable clients such as Kaiser Permanente, Northwest Primary Care, and Wacom.
Ben Herman, CEO and co-founder of Mad Fish Digital, praised Wentz's contributions to the agency, stating, “I am excited to announce Marcella Wentz's move to President of Mad Fish Digital. Marcella has been an instrumental member of our team since she joined in 2013. The organization is stronger because of her work over the last 10 years.”
Wentz, an SHRM Certified Professional, has also been recognized for her expertise in human resources and policy implementation. Her participation in the 2023 PNW BLD Conference and personal interests, including horseback riding and baking, were highlighted as part of her diverse skill set and hobbies.
Corrie Herman, CFO and co-founder, commended Wentz's leadership qualities, noting, “Marcella has shown herself to be a thoughtful leader who inspires the team and brings clarity to big situations. It’s been a pleasure to watch her rise through the organization. I look forward to seeing Marcella turn her insightful vision for the agency's future into reality.”
For further details on Mad Fish Digital's services and leadership, visit www.madfishdigital.com.
Source: Mad Fish Digital via Newswire
