McFadyen Digital Strengthens European Presence with Strategic Hires

McFadyen Digital's EMEA Leadership Team (Photo Credit: McFadyen Digital)

McFadyen Digital's new additions Alex Pesjak, VP, EMEA (left) and David Detjen, Sales Director, EMEA (right) with SVP, Global Sales Adam Thibodeux (center), ready to help their clients reach new heights.

VIENNA, Va., August 2, 2023 (VSNewsNetwork.com) - McFadyen Digital, an ecommerce marketplace strategy and implementation agency, has announced its strategic expansion into the European market, specifically targeting the DACH region, which includes Germany, Austria, and Switzerland. This expansion comes with the hiring of two commerce experts, Alex Pesjak as Vice President, EMEA and David Detjen as Director of Sales, EMEA, further solidifying the company's commitment to the European market.

Alex Pesjak, with experience in brand leadership roles for companies like Coca-Cola and Kraft, will spearhead the strategic growth of McFadyen's services in the region. He said, "Clients are increasingly challenged with the complexity and speed of change. They need clear strategic direction and execution power — McFadyen has both. I look forward to shaping and expanding our strategy practice while helping our clients succeed in the digital platform economy." In his new role, David Detjen will focus on growing the client base and managing partnerships, leveraging his vast experience in solutions and sales roles at Siemens, Mindcurv Group, and Arvatis.

This move into Europe follows a sustained period of growth for McFadyen Digital and increased regional demand for its strategic and technical marketplace services. The new appointments will join the existing EMEA-based McFadyen delivery team members, providing an expanded level of capabilities, service, and cultural understanding within the region.

For more information, visit www.mcfadyen.com.

Source: McFadyen Digital via Newswire