New Territory Partners to Represent Miss A in Expanding Nationwide Retail Store Presence
Miss A Storefront
DALLAS, June 12, 2023 (VSNewsNetwork.com) - New Territory Partners (NTP) has announced its partnership with Miss A for the nationwide expansion of its brick-and-mortar retail stores. The agreement aims to bring Miss A's affordable beauty and accessories business model to over 100 new locations across the United States in the coming years.
Doyle Liesenfelt, Co-Founder of NTP, expressed their commitment to finding new territories for Miss A's expansion plans in states such as Texas, Florida, Arizona, Georgia, and the Carolinas. As a 25-unit bricks-and-clicks Missy retail chain, Miss A envisions adding an additional 100 locations throughout the country, positioning itself uniquely in the market.
"Miss A is in a lane all to themselves," stated Greg Vlahos, Co-Founder of NTP, emphasizing the distinctive nature of Miss A's affordable Missy skincare, makeup, and accessories business model. The partnership between NTP and Miss A is expected to create value for shopping centers nationwide.
Miss A, a Texas-based brand that originated in 2013, has seen remarkable growth, currently employing over 300 individuals and operating 25 retail stores. With plans to open 100 more stores in the near future, Miss A aims to offer customers an ultimate beauty shopping experience without breaking the bank. Their website, shopmissa.com, garners over 1.5 million monthly visitors, and the brand has accumulated over 100 million views on the #shopmissa hashtag on social media. The company prides itself on providing quality products starting at just $1.00.
Jean Baik, Chief Merchandising Officer (CMO) of Miss A, took her passion for beauty to new heights in 2016 by launching her own line of makeup and tools called AOA Studio. The brand has since experienced significant growth and success, earning a nomination for Inc. 5000's fastest-growing companies list, ranking at #68 in Retail. Miss A has also garnered attention from major media outlets like Today Show, Good Morning America, Allure, WWD, InStyle, and Refinery29.
Miss A's operational side will continue to expand under the leadership of Kenneth Baik, who serves as CEO of the company.
New Territory Partners brings a wealth of experience in leasing and developing regional malls, open-air lifestyle shopping centers, and mixed-use properties in Texas. Their impressive portfolio includes notable properties such as The Houston Galleria, Dallas Galleria, Stonebriar Centre, The Woodlands Mall, The Domain, The Shops at Clearfork, and The Shops at La Cantera. With over 30 million square feet of retail space leasing and development under their belt, NTP's core services include Landlord Representation, Tenant Representation, Development Strategies, Merchandising Strategies, Deal Negotiations, and Retailer Growth Strategies.
Aside from Miss A, NTP's current client roster includes Transformco, AO Fragrance, Torpedo World, and several others.
For more information about New Territory Partners, visit ntpre.com.
Source: New Territory Partners via Newswire
