Zift Solutions Recognized as a Leader in Forrester Wave™ Partner Relationship Management Report

CARY, N.C., July 24, 2023 (VSNewsNetwork.com) - Leading provider of Partner Relationship Management (PRM) and Through-Channel Marketing Automation (TCMA) software, Zift Solutions, has achieved the status of "Leader" in the Q3 2023 Forrester Wave™: Partner Relationship Management report by Forrester Research. Zift Solutions attained the highest scores across 12 criteria, including roadmap and adoption, in the Strategy Category.

Zift Solutions stood out in Forrester's evaluation for its comprehensive platform, focusing on optimal engagement. "Zift Solutions shines with a comprehensive platform for optimal engagement," the report authored by Hannibal Scipio reads, "With its more recent enhancements, including integration of generative AI technology, such as ChatGPT, and a superior roadmap to deliver increasing self-serviceability, expanded automation, and ecosystem-wide engagement, it is well-positioned for success." Zift Solutions' CTO, Lionel Farr, stated, "We believe being named as a leader in this Wave evaluation validates what our customers have been saying about the value that ZiftONE brings to the channel and partner programs."

Designed to support a solution provider's entire partner ecosystem, the ZiftONE PRM and TCMA platform streamlines the process from onboarding to enablement, lead generation to marketing, and sales. It aims to deliver efficiency across the organization. The full report is available HERE for Forrester subscribers or can be purchased.

For further details, visit www.ziftsolutions.com.

Source: Zift Solutions via Newswire