Grande Custom Ingredients Group Introduces New Ingredient to Enhance Freshness in Baked Goods

Photo Credit: Grande Custom Ingredients Group

FOND DU LAC, Wis., June 19, 2024 (VSNewsNetwork.com) - Grande Custom Ingredients Group has announced the launch of Grande Durato™, a new whey protein concentrate designed to maintain the freshness and moisture of sweet baked goods. This ingredient can replace up to 100% of dried dairy products and is suitable for use in a variety of baked items, including cookies, cakes, muffins, and pastries, whether prepared from frozen or fresh dough, or dry mixes.

The new ingredient is part of Grande's effort to address a common issue faced by in-store bakeries where baked goods may lose their appeal after a few days on the shelf. Stephanie Miller, Senior Marketing Manager at Grande Custom Ingredients Group, stated, “Even when the sell-by date is a week away, baked goods that have been on the shelf for a few days in an in-store bakery often lack consumer appeal. That’s because of a perception that the products no longer have that just-baked freshness. Grande Durato increases and retains indulgent textures and freshness on Day 1 and throughout their intended shelf lives.”

Grande Durato™ was developed by the company’s team of food scientists and R&D professionals to meet the demand for maintaining moist textures and high quality in sweet baked goods. Made in the Midwest, this new product is the latest addition to Grande’s extensive line of functional whey protein ingredients used by various food companies and global brands.

To demonstrate the efficacy of Grande Durato™, controlled studies were conducted comparing its performance against non-fat dry milk in cookies and muffins. Sensory panels evaluated each version based on major sensory attributes such as moisture content, texture, and visual appearance over time. According to the company, the cookies made with Grande Durato™ performed better in terms of moisture retention, texture, and visual appeal, and maintained a clean, desirable flavor.

Miller highlighted the importance of texture in consumer preferences, stating, “Indulgent textures in sweet baked goods are an indicator of quality, with 86% of consumers preferring cookies that are soft and bendy. When in-store bakeries can retain desirable textures over time, the opportunities for additional sales and revenue increase.”

Grande Custom Ingredients Group continues to expand its product line with Grande Durato™, aiming to set new standards in the baking industry. For more information on Grande Durato™, visit the company’s website at grandecig.com.

Source: Grande Custom Ingredients Group via Newswire

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