The Marketing Practice Appoints Prasanjeet Dutta Baruah as Chief Revenue Officer

Prasanjeet ‘PD’ Dutta Baruah, Chief Revenue Officer (CRO), The Marketing Practice ● Photo Credit: The Marketing Practice

NEW YORK, October 3, 2024 (VSNewsNetwork.com) - The Marketing Practice, a B2B marketing agency, has announced the appointment of Prasanjeet "PD" Dutta Baruah as its new Chief Revenue Officer (CRO). Dutta Baruah will focus on enhancing the agency’s revenue operations, strengthening client relationships, and driving new business development. This move comes as part of the company's ongoing growth and expansion, particularly in the U.S. market.

Dutta Baruah, who joins The Marketing Practice after a nine-year tenure at Meta, where he worked with global enterprise brands, will be responsible for aligning the company’s revenue functions, including sales, marketing, and product. He will also lead efforts in client satisfaction, growth, and retention. His previous experience includes senior roles in luxury hospitality and finance sectors.

“I am excited to join The Marketing Practice to work alongside the exceptional teams as we continue to build our success on the foundation of deep, sustaining client relationships driven by our ability to understand, appreciate and deliver 'best-in-class' service to our clients consistently,” said Dutta Baruah.

Clive McNamara, founder and non-executive director, commented on the appointment: "We’re thrilled to welcome PD who will continue to strengthen our global leadership team and focus. PD's proven ability to deliver on ambitious revenue targets, lead global cross-functional teams, coupled with his innovative approach to business development and customer engagement, made him a natural choice."

The Marketing Practice, established in 2002, has offices in the U.S., U.K., Germany, Singapore, and Australia. The company specializes in brand activation, account-based marketing, demand generation, and channel marketing.

For more information, visit www.themarketingpractice.com.

Source: The Marketing Practice