Blue Butterfly Appoints Scott Jackson as Managing Director of Retailer Services

Scott Jackson, Managing Director or Retailer Services, Blue Butterfly ● Photo Credit: Blue Butterfly

SCITUATE, Mass., September 4, 2024 (VSNewsNetwork.com) – Blue Butterfly, a retail real estate consulting firm, has appointed Scott Jackson as Managing Director of its expanded Retailer Services practice. Jackson, who brings over 30 years of experience in the retail industry, will lead efforts to enhance retailer strategies, transition e-commerce brands into physical retail spaces, and optimize store operations to support scalable growth.

The appointment is expected to complement Blue Butterfly's existing services, which include specialty leasing, portfolio optimization, and strategic business development. Patricia Norins, Partner at Blue Butterfly, welcomed Jackson to the team, stating, "His unparalleled expertise in engaging modern shoppers and advancing retail strategies will be instrumental for brands looking to innovate and grow."

Jackson's career includes work with brands such as Brookstone, Lindt Chocolate, and Rosetta Stone. He has been involved in launching and overseeing operations for permanent retail stores and more than 1,000 pop-ups and kiosks across North America.

“I am excited to join Blue Butterfly and eager to apply my experience to help our clients uncover and seize strategic opportunities, whether they are expanding into new markets or refining their existing operations,” said Jackson.

Michael Brielmann, Partner at Blue Butterfly, added, "Scott’s insightful approach and profound understanding of retail dynamics make him a valuable asset to our clients. His leadership will greatly enhance our retailer services, ensuring we continue to offer top-tier expertise and support to all our partners."

For more information, visit https://www.bluebutterflyllc.com/.

Source: Blue Butterfly via Newswire