Storied Collection Launches Lead Sharing Program to Enhance Historic Estates Network

Storied Collection Members Retreat ● Photo Credit: Storied Collection

EDINBURGH, Scotland, February 23, 2024 (VSNewsNetwork.com) - Storied Collection, a consortium of prestigious privately hired estates in the UK and Ireland, has introduced a Lead Sharing Program designed to promote cooperation and collective growth among its member estates. According to the organization, this initiative aims to redefine collaborative efforts within the luxury rental market, particularly among historic estates like Dunskey Estate in Scotland and Gilmerton House in Athelstaneford, Scotland.

The program encourages members to share leads and referrals to improve occupancy rates and revenue, embodying a "strength in numbers" philosophy. This strategy is expected to benefit the individual estates and strengthen the Storied Collection's overall brand.

Dunskey Estate and Gilmerton House, both founding members of the Storied Collection, exemplify the initiative's potential to increase the visibility and attractiveness of historic properties. These estates offer guests unique experiences that combine luxury, history, and exclusivity.

Anne Tristine Nguyen, owner of Dunskey Estate, highlighted the practicality of the program, stating, “There are only so many high-quality estates across the UK and Ireland. Because we can all only take one booking at a time, it makes sense to introduce our fellow Storied Collection members, when appropriate for the client, to ensure they have a great experience. This provides not only immense value for the estates in Storied Collection but also the travelers that are seeking out these truly unique stays."

Graham Booth of Gilmerton House emphasized the program's collaborative spirit, saying, "The Storied Collection's Lead Sharing Program weaves a new thread of collaboration, uniting historic estates like Gilmerton House and others in the collection in a shared vision of excellence. By joining forces, we not only enrich our individual legacies but also elevate the collective essence of the group, ensuring that every guest encounter is world-class - offering history, luxury, and unparalleled hospitality."

Justin Hauge, CEO of Storied Collection, expressed optimism about the program's impact on the network, stating, “The Lead Sharing Program is expected to create a more cohesive and supportive network among the Storied Collection members, fostering a community spirit that benefits all involved. It's a step forward in ensuring the preservation and success of these treasured properties, each with its own unique story and heritage.”

For additional information about the Storied Collection and its Lead Sharing Program, visit www.storiedcollection.com.

Source: Storied Collection via Newswire