Berk Communications Appoints Dustin Sveum as Managing Director and Chief Client Officer
Dustin Sveum, Chief Client Officer, Berk Communications ● Photo Credit: Berk Communications
NEW YORK, November 5, 2024 (VSNewsNetwork.com) – Public relations firm, Berk Communications, has appointed Dustin Sveum as Managing Director and Chief Client Officer. According to the company, this newly created role tasks Sveum with overseeing the firm’s operations, including growth, human capital, technology innovation, marketing, client service, and business development.
Michael Kempner, Founder and CEO of MikeWorldWide and Chair of Berk Communications, commented on Sveum’s experience and strategic approach. "Dustin has proven himself as a catalyst for creative solutions and someone who is highly attuned to cultural trends, delivering outcomes that have true impact. As we continue to build and evolve Berk, his leadership will be invaluable in creating new client service models, integration of AI and technology into all aspects of our operations and driving deeper consumer and corporate insights into our existing and future client programs," said Kempner.
Sveum, who has previously led campaigns for brands like Tide, Jack in the Box, and Heineken, joins Berk from Small Girls PR, where he served as Executive Vice President. He has also held senior roles at MMC, Ketchum, DeVries Global, and MSL.
Reflecting on his appointment, Sveum stated, "Berk Communications' ability to connect people and brands through passion points is unmatched and deeply rooted in the DNA of the firm. As all brands compete within the attention economy, I look forward to working with the team to develop strategies and creative that truly connect with audiences, transcend traditional campaigns, and ultimately drive meaningful results."
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Ron Berkowitz, CEO of Berk Communications, noted the strategic importance of Sveum’s appointment in supporting the firm’s growth. "Dustin is the perfect person to partner with me and our senior management team to accelerate Berk's next phase of growth. As Berk continues to attract great clients and people, it became clear we needed to add a wider group of skill sets and experience to our executive team to drive our internal and external operations. Dustin's talents will allow me to focus more on fostering even deeper client relationships, brand stewardship and new business growth," said Berkowitz.
Berk Communications specializes in sectors including sports, lifestyle, food and beverage, and technology, with a client roster that includes well-known brands and individuals such as Caesars Entertainment, Roc Nation, and Alex Rodriguez.
For more information, visit www.berkcommunications.com.
Source: Berk Communications
